Posted tagged ‘Beer’

Retro Blue Jays – No Beer at The Ballpark

August 11, 2016

Posted by CBC Digital Archives.

In 20-plus years of attending Blue Jay games, I can probably count the number of times I’ve had a beer on one hand. Of those times, only twice have I actually purchased an alcoholic beverage.

I like beer and I have no problem with anyone who purchases alcohol at sporting events; but personally, I can do without it. The lineups are way too long, the prices are way too high and far too many people drink excessively, ruining the fun for passionate fans. It continues to be an issue, especially since the Jays have become popular again with casual fans. Let’s not forget all the idiots that chucked beer cans on the field during game five of the ALDS; not to mention the dozens of fans who likely pre-drink before arriving to the game. There’s even been a few times when the stadium has had its liquor licence temporarily suspended.

Things were quite different during the Jays’ infancy. From 1977-1982, fans were unable to purchase alcohol at Exhibition Stadium. Just imagine that for a moment: No Labatt Blue, no taps or cans being cracked open, nobody shouting “Ice cold beer!”

That all changed midway through the ’82 season and understandably, it was newsworthy. Here’s a link to a news clip from the first game where beer was available for purchase.

[Just a link, I’m afraid. The embedded code offered by CBC Digital Archives either doesn’t work or doesn’t get along with WordPress.] 

ER

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Retro Blue Jays – Labatt Makes Fans Sing and Dance

December 11, 2014

Posted by SwozyGustafsson.

There was once a time when you couldn’t think about the BLUE Jays without connecting them to Labatt’s BLUE. The two were inseparable, mainly because Labatt owned a portion of the team for many years.

This brings us to this gem from 1990. Some marketeer decided to ask fans who their favourite players were and as an added bonus, got some of these fans to sing and dance. The end result was a delightful display of amateur hour.

This clip is more than a beer and baseball advertisement. It’s a time capsule of late-80s/early-90s fashion and it’s freaking hilarious! Look at the hair! Look at the clothes! Look at the facial hair!

I do realize some blogger – 20 years from now –  will likely look at videos and photos of me and my fellow Blue Jay fans from this decade and laugh at our hair, clothes and facial hair. That’s the rationale I’m using, so I don’t feel guilty about laughing at the fans in this 24-year-old commercial.

Circle of life, I guess.

ER


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